Valentina Trevisanello's profileMarco Manni's profileanna paola zanella's profileIED Alumni Network's profile+2

Lush - Gemini - Future Lions Project

Multiple Owners
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Creative Direction art direction Future Lions Technology Advertising animal testing Digital twin animal test animal clone
Creative Direction art direction Future Lions Technology Advertising animal testing Digital twin animal test animal clone

FUTURE LIONS BRIEF
Connect an audience of your choosing to a product/service from a global brand in a way that wasn't possible three years ago.​​​​​​​​​​​​​​



LUSH | GEMINI
Lush has always fought against animal testing. We designed a Digital Twin based software able to run simulations on "human skin". Using this technology could save up to 500.000 animals per year.


Creative Direction art direction Future Lions Technology Advertising animal testing Digital twin animal test animal clone

TEAM
Celeste Caiello ( Art Director / Graphic Designer ) + Marco Manni ( Art Director ) + Edoardo Serafini ( Art Director ) + Valentina Trevisanello (Art Director) + Anna Paola Zanella ( Copywriter ) _


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Lush - Gemini - Future Lions Project
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Valentina Trevisanello's profileMarco Manni's profileanna paola zanella's profileIED Alumni Network's profile+2
Multiple Owners

Owners

Valentina Trevisanello's profile
Milano, Italy
Marco Manni's profile
Arma di Taggia, Italy
anna paola zanella's profile
Milan, Italy
IED Alumni Network's profile
Italy

Lush - Gemini - Future Lions Project

Gemini is a new way to test cosmetics without harming any living being. Thanks to a software called Digital Twin, Gemini can virtually emulate an Read More

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