A short teaser I made to introduce the Metiss'age Street Festival 2011 in Rome, Italy. In association with Explora ( Rome Children's Museum ) the street painting becomes a major activity allowing the Roman’s to spend an unforgotten afternoon with their family. Explora has a very rich and solid experience in the creation
of pedagogic projects to awaken awareness and teach children about ecology and renewable energy.
Dozens of very big canvas where printed and designed by italian artists duo Mook.
The colouring was finally left to Explora's main costumers, the kids.
This is just the making of the festival, if you'd like to watch more about what happened when literally hundreds of kids were asked to paint the canvas you can check the official video of the festival here.