My aim was to introduce a healthy eating programme for school children where healthy and local eating was encouraged and promoted. The Bite: Club is an area where children can join, get packs for their school and change their eating habits for life.
The idea was the school children join a scheme where healthy eating was rewarded. Healthy foods gave you a certain amount of points while unhealthy foods did not. A fortnightly draw occured where the individual and class who had the highest number of points would receive prizes.
An online community was created in order to share, compare and view your friends points and games.