Unusually Brilliant Brands
Watson & Company
Hot off the press! 10 years of W&Co. Coming very soon to a desk near you; Unusually Brilliant Brands, our bold new book, a celebration of our amazing clients over the past decade. Each book is printed on paper stock from 196 recycled coffee cups.
Beyond a portfolio of work, our book represents our “unusually brilliant brands” standard. A benchmark we hold our clients to, a lens through which we view our work and practice, and a central philosophy that drives the agency forward.
We wanted to make more than a book, we set out to make a striking object. Gmund Paper's fluorescent orange appropriately named, Electric Blood, was the perfect color to encase the bold clients inside. Subtle sparkles paired with a loud neon getting ready to pop off a coffee table near you.
