Branding, creative communication and marketing strategy, corporate website development and printed promotional materials.
Aires de Campo was aiming for some printed ads, but overall wanted to have a more strategic input for building their brand. We developed the ground ideas and concepts for the main communication materials and branding, considering the future growth of the company. We also provided them with a symbol (a cute ladybug) that represents the main core of Aires de Campo as the first and most important company in Mexico that produces and commercializes only certified natural and organic products.

We developed the new corporate website. Our main participation consisted in the visual and functional proposals, the IA and writing the new copy for the whole site, while providing them with a main company mission. Visit the site: http://www.airesdecampo.com We also created the Business Fan Page in Facebook to prepare the company for a Social Media positioning and branding. Visit the BFP:
Facebook.

Since Aires de Campo has its own graphic design in-house department, we only provided the creative ideas, concepts, copy, main visualizations and strategy for the printed materials. But we were allowed to develop at least one of the promotional pieces: the flyer for the ice-cream line.
Aires de Campo
Published:

Aires de Campo

Branding and creative communication strategy.

Published:

Creative Fields