The main feature of this personal branding project is the generative logotype. The characters in the logo can be randomly replaced, without harming the overall feeling of the logo.
 
 
 
The postcards show important projects and explain them on the backside. Beside the project cards, there are cards about my profile and work experience. Each set consists of 15 cards. 
 
 
 
 
To try it yourself, you need to print out a business card and download the junaio app from the appstore. When you search for a channel named "Lars Kaltenbach business cards", you can scan the cards.
 
 
 
The website shows various animated infographics to illustrate the range of different design disciplines of the projects.
Personal Branding
Published:

Personal Branding

A personal branding project featuring generative design, augmented reality and postcard portfolios.

Published: