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Kaz Orijinal | Brand Concept

Packaging
Legendary Taste is Here

Fun, bubbly, and filled with history, our story begins on a mountain… We searched high and low, far and wide to find a water that would wow. A taste that would not only wet the lips, but quench our thirst for adventure. From Texas all the way to Turkey, our journey lead us to Mount Ida where legend lives and beauty abounds. The springs of Mount Ida, nicknamed “Kaz” Mountain, spill over the ancient region of Troy in Turkey and trickle throughout the pages of history. 

The naturally sparkling, crystal-like water is said to have bathed Helen of Troy, keeping her young and beautiful, fueled Achilles and his insatiable instinct for battle and bravery, and brought forth the power of Zeus and the radiance of Aphrodite.

This was the water we would conquer the world with, this was the water we would share with our brethren, this was the water, the only water, the original water.

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Bubbling with high natural mineral content and a sensational taste, Kaz Orijinal allows us to drink from the springs that brought forth legends.
Our story from Turkey, goes to America.
And the refrigerator shelves are replaced with the most effective labels.
Rising high above the ancient region of Troy and sacred to the gods, “Kaz” Mountain brings 3,000 years of beauty, battle and love to our lips.
The movement in life is transferred to the digital world in the most creative way. The right materials meet the right water droplets and join Troy's legendary story.
Rising high above the ancient region of Troy and sacred to the gods, “Kaz” Mountain brings 3,000 years of beauty, battle and love to our lips.
Troy, surpassed the smell of the most popular fruits. 
Goose added a new taste to the original story.

Client : Kaz Orijinal
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Art Director : Emre Arslan  - Copywriter : Şebnem Kuş
Photography : Bora Yılmaz -  Visualization Artist : Eren Kanbak
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Kaz Orijinal | Brand Concept
Published:

Kaz Orijinal | Brand Concept

Kaz Orijinal / Sparkling Natural Mineral Water

Published: