The White Bears

The White Bears is a self-initiated packaging project. Balancing tradition and freshness,
a label punched with strong colours and craft details was created.

The warm yellow brings out the refreshing taste of the beer while the dark blue gives the brand a mature and reliable image. Using bold solid illustration for the brand mark (the bears), contrasting it with delicate details of flowers helps accentuate the brand and makes it a solid visual.
The White Bears
2
26
2
Published:

The White Bears

A self-initiated beer packaging project
2
26
2
Published:

Tools