Client: Student Project for FCS
Objective: To modify the current packaging for FCS to create a more eco-friendly design and to use the least amount of materials as possible. To create packaging with multiple purposes, so consumers can use the left-over materials.
Details: Designed packaging for wetsuit booties, surfboard fins, surfboard leash, a watch, and headphones. The bootie packaging includes a dry-sack bag, and re-usable rubber bands. The leash is wrapped around a hanger that can be used to hang a wetsuit up to dry. The headphones are wrapped around a surf wax comb. All other products have cutouts on the packaging to be used as stencils.
Art Direction: Tyler Kyle
Design: Tyler Kyle & Stephanie Zombek