SILVEREACH SENIOR HEALTH BRANDING/PACKAGING

.Before we start.​​​​​​​
SILVEREACH is a natural health supplement brand designed for seniors.
In the beginning, we have had researches on the living habit and preferences on visual styles. However, they seem only sharing one similarity, that is the issue on eyesight, but every individual still has their own taste in styling.
Some of them prefer high saturation, while some always select quiet colored products.

Danni(our designer) 's grandfather is an 82years old specialist on Cardiovascular and cerebrovascular diseases who is also an artist. We had a little talk just for getting his viewpoint on what kind of packaging for supplements he would like. The interesting thing is, he asked for something plain and neat, also embellished some colors.
We tried to make something practical, not garish neither too pale. Something rational but also perceptual. We also believe that the good thing for the seniors is something that won't let them found hard but natural and comfortable when using it.



SILVEREACH SENIOR HEALTH BRANDING/PACKAGING
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SILVEREACH SENIOR HEALTH BRANDING/PACKAGING

senior natural health supplement packaging/ branding

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