Our goal was to create visibility and boost referrals for University of Minnesota Health Heart Care by organizing a CME event centered on highly specialized cardiac care, specifically the structural heart program and its highly specialized treatment of valve disease.

I was responsible for creating all campaign pieces, including the day-of event program.

Creative Director // Krae Lausch
Associate Creative Director // Liz Otremba
Copywriter // Mark Pafko
Project Manager // Dina Preston