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    web div + billboard page designs with interactive rollover description concept (bottom div)

visual design:  summer fashion web pages for PIPERLIME
For these apparel pages, only isolated laydown/product shots were provided along with a theme per each. To build a visual story around each theme, simple graphics were explored - subtle stars/stripes on a deep blue background (Americana), complementary flowers and grass (Florals), large graphic numbers (Hot 10).