Difference Between Better and Special, 2.1g
This project is the first brand film of 2.1g. We've created images in 3D models. Through each model, we tried to express the core value of 2.1g: potential, essence, and fleeting.
2.1g is a Cosmetics brand that deeply studies the potential of skin. Especially, we concentrate on natural minerals and skin regeneration ability. This product contains high purity ionic minerals that are differentiated from other products. We also studied the proportions of the most ideal minerals for the body and made up the product with a ratio of 2:1 (calcium: magnesium, 3,500 mg of calcium per 120ml, 1,500 mg of magnesium and 150 mg of zinc). 2.1 grams refers to the delicate weight of minerals. It's very lightweight, but we think that small differences make a big difference.