This project was to rebrand and redesign an existing product. The product I chose was CAD Audio. CAD (Conneaut Audio Devices) Professional Microphones was initially formed in 1988 as the Pro Audio division of the company to design and manufacture microphones for the recording and live sound markets.
In this image, it shows the original packages of CAD as well as their logo on the
bottom left.
Here, we have a new and updated logo that shows organic lines that shows motions of sound waves. A very simple and sleek design that can be appreciated by everyone.
Other ways to present the logo depending on the size or background.
Products with the updated logo
Package design for the headset
Package design for the microphone.
