【三只松鼠·一群饭桶】巨型零食包装Packaging of Leisure Food
叮~~咚~~
“你好,是“一群饭桶”订购的【一群饭桶】吗~~”
三只松鼠新品的网红巨型零食-【一群饭桶·BOSS直供】
从各地寻找的各种餐桌美食,将其变成零食,口味正宗、好吃,肉食为主,荤素搭配。适合聚餐、团建。
包装整体设计风趣幽默,色彩冲击极强;搭配上产品与松鼠的互动拟人化,充分诠释“饭桶”定义。
内包装设计理念来源于大众娱乐扑克牌,将内包装袋按照不同花色进行设计,并最终组合到一起,出版一副包装图案的正品扑克牌,致敬“饭桶”精神。
Ding dong~~
“Hello, is it Fan Tong ordered by a bunch of buckets"?
Three squirrels snacks - [a group of buckets, BOSS direct supply]
All kinds of table delicacies sought from all over the world, turn them into snacks, authentic taste, delicious, meat-based, meat with vegetable. Suitable for dinner and reunion.
The overall packaging design is funny and humorous, with strong color impact; the interaction between products and squirrels is personified, which fully explains the definition of “Fan Tong".
The idea of inner packaging design originates from the popular entertainment poker cards. It designs the inner packaging bags according to different patterns, and finally combines them together to publish an authentic poker cards with packaging patterns, paying tribute to the spirit of “ Fan Tong ".

Creative Director:小狼君Langcer Lee
Designers: 幽幽、法老、大爷、娟娟
Illustrators: 蓝宝
【三只松鼠·一群饭桶】巨型零食包装Packaging of Leisure Food
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【三只松鼠·一群饭桶】巨型零食包装Packaging of Leisure Food

叮~~咚~~ “你好,是“一群饭桶”订购的【一群饭桶】吗~~” 三只松鼠新品的网红巨型零食-【一群饭桶·BOSS直供】 从各地寻找的各种餐桌美食,将其变成零食,口味正宗、好吃,肉食为主,荤素搭配。适合聚餐、团建。 包装整体设计风趣幽默,色彩冲击极强;搭配上产品与松鼠的互动拟人化,充分诠释“ Read More
28
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