Globoplay
We joined forces with Globoplay and PromoGlobo to create this amazing project for the Brazilian streaming digital platform globoplay. To give a taste of their best content for non subscribers the brand uses the media group broadcast channel to present series premiere episodes. Beeld produced the visuals, animations and soundtrack for the session opening.






Storyboards





Design Exploration and Styleframes
Early in the process the session was supposed to be called "SPOILER", exploring a broader and vivid color palette. As the project evolved, the client saw the piece as an opportunity to enhance the brand awareness so the visual identity turned to a more institutional look and feel, using the brand's core palette while giving it's logo and symbol more evidence. 


Early and final color palettes








Credits
Client: Globoplay
Globoplay and PromoGlobo: Chico Leão, Guara Carioca, João Ribeiro, Mariá Bottini, Mariana Rogel, Massashi Hosono, Renan Poto

Production: BEELD
Creative Directors: Marcelo Mourão, Greco Bernardi and Papito Jones
Executive Producer: Eduardo Tosto
Producer: Flavia Baltz
Storyboards: Papito Jones
Styleframes and Boards: Fernando Molina
Animators: Papito Jones, Luis Vilani and Filippo Johansson
Compositing: Papito Jones and Luis Vilani
Music: Marcelo Mourão



Globoplay
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Globoplay

Film session opening for Brazilian streaming platform Globoplay.
746
4,918
21
Published:

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