Branding concept for an elite Pet Club based in Delhi.
Key things I had to remember while conceptualising: - This is an elite-community of pet owners who take that extra care of their animols with clinically designed meal boxes that are even fit for humans to consume. - Because of the quality it promised it came with a certain premium-ness attached to it and so my first thought was to go clean and minimal.
I played with patterns that represent animal fur and chose soft colour tones to give pet owners a ‘warm/fuzzy’ feeling.
Unfortunately this project didn’t come through because of creative differences between my client and I (who has heard this one before ✋🏽) But well, that’s another lesson in the jar.
What do you think about the project? Also if there’s anyone out there who is creating a product for pets and is looking for branding then let me know! With necessary changes to make it more personal for your brand, this design is up for sale. :)
Key things I had to remember while conceptualising: - This is an elite-community of pet owners who take that extra care of their animols with clinically designed meal boxes that are even fit for humans to consume. - Because of the quality it promised it came with a certain premium-ness attached to it and so my first thought was to go clean and minimal.
I played with patterns that represent animal fur and chose soft colour tones to give pet owners a ‘warm/fuzzy’ feeling.
Unfortunately this project didn’t come through because of creative differences between my client and I (who has heard this one before ✋🏽) But well, that’s another lesson in the jar.
What do you think about the project? Also if there’s anyone out there who is creating a product for pets and is looking for branding then let me know! With necessary changes to make it more personal for your brand, this design is up for sale. :)
