Devon BMX was quite challenging project because finding way to three different people's mind and engaging them into one decision. And in Tashkent market, nature of their business and competition were too broad. First great task was how to stand out Devon from its competitors. Another challenging task is Devon soon to be Diversified Brand identity by having sub-brands such as Training and Language Centres as well as Teaching mobile app. Three tasks and three people combines by showing three different levels of obstacles and solutions to overcome. Devon mark showcases the sea, the wall (border) and sky. As a consulting firm, it is their promise to take students overseas and above wall to all around the world. As education brand Devon has a nicely crafted badge like universities with the meaning. And none of Uzbekistan's education centres have that. Devon is teaching, devon is providing the way to young eager minds. Logo has so many colours and many forms to make it easy to use in every different conditions.
