Homebase Inspire magazine - October 2013

 

I wrote a Christmas poem for a brand challenging DM piece, and it was so well received that it was given a double page in Inspire. All layout and design was completed by an exterior agency.

Homebase's Inspire is an house magazine that is sent to our top customers, a total of 320,000 customers.

 

All copy and creative developed by me and my design partner.

This mailer landed 2 months into my role as Conceptual Copywriter, and was the most successful Homebase direct mail to date.

 

All copy and creative developed by me and my design partner.
This mailer landed 4 months into my role as Conceptual Copywriter, and was more successful than the previous June Mailer to become the most successful Homebase direct mail to date.
 

 

Created to promote the new re-fitted stores.

All copy written by me.