Team Rubicon / Brand Field Manual 2019
Moving into Team Rubicon's tenth year of service, it was time to codify some of our founding principles as well as put down markers on the creative vision and objectives we have for our future.
Between launching a new tagline (Built to Serve) and a new mission statement, we wanted to highlight the value of strong photography, typography, and our color systems.
But really, we built this field manual to inspire. Internally, we've always enjoyed a strong appreciation for the brand, but we wanted to really get people fired up. Kickass photography, unique type layouts, (loose) guidelines for tattoos. This 88 page, silk covered book should get you fired up and ready to get in the trenches with Team Rubicon's brand.
