No description is needed here—just take a look.
The guys from SOLOUT gallery are our old friends, we have already made one bold project for them. This time we brand the Moscow Art gallery, where they sell custom clothes, art designer toys and treat guests with original cocktails. This place is expensive, cool and exclusive. The design should be the same, you know.
We created for them a dynamic brand identity with hype elements and endless possibilities.
The main sign has an unusual and memorable form, and the letters "o" are two zeros. Full "sold out"—nothing left, all zero. The word gallery is written in a neat font. This solution calms the composition and shows that this place is really expensive.
Animation brings life to the entire design. It can be run on the screens in the gallery, used in advertising and on the website. It easily attracts and holds the attention of anyone who passes nearby.
Contrasting shades will make everything trendy and atmospheric. The color palette is functional, not just beautiful. Black and white are always appropriate, and orange is about accents.
It is beautiful: minimalist and geometric. It looks cool and is easy to use.
The design completely disclosed on the corporate media carriers.