Performance in Style - Full CGI Project - Mercedes-AMG

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Full CGI – Performance in Style

Computer Generated Imagery – in case you didn’t know what CGI means and never dared to ask. Why look for crazy environments to set the scene effectively for the Mercedes-AMG 53-models. Demonstrating the “Lifestyle of Speed” we created some digital environments with energetic speedlines to make the and performance of everyday life speed perceptible.
Outcome: A launch campaign with a tripartite slide show with every car telling its own “Performance in Style”-story.