ESSIE is a professional nail-service brand, known from 1981. It entered the Russian market in November, 2012. In April 2013 ESSIE participated in the Intersharm exhibition held in the "Crocus Expo" center, Moskow. One of the main goals of the company was to attract attention of its potential consumers. So the stand should be very eye-catching.
Tender project, the first variant. The second variant you may see here: http://www.behance.net/gallery/ESSIE-in-Moskow-2/8145063
Fun-zone for making photoes and other entertainment activity.
Manicure-zone.
Masterclass zone.
Sale-zone with ESSIE logo composed of nail polish bottles to show the wide colour range.
