Barrett® Fieldcraft™ - Brand Film

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Film to promote the release of Barrett®'s new hunting brand, Fieldcraft™. We wanted to shy away from the epic music, over-the-top voice over, and cliches that plague so many outdoor commercials. The story was to be told through visuals and sound design showing what it's really like to hunt. The escape to nature, the camaraderie of friends and family, and the experience of harvesting an animal.

Produced by Riot
Director / Editor / Colorist: Michael Shumway
Cinematographer: Brent Rowland
1st Assistant Camera: Paul Taylor, Preston Lewis
Gaffer: Jason Rogers
Sound Mixer: David Adamic
Horse Wrangler: Preston Ward
Post Sound: Riot
Motion Graphics: Lester Lauritzen
Producer: Ellie Keller
Locations: Scott Newin
BTS Photographer: Dewey Keithly
PA: William Reed

Shot on the Canon® C700™ using Canon CN-E prime lenses.
Filmed on location in Northern Utah
Edited and Graded with Adobe Creative Cloud®