Mads Pretorius's profile

nest - Co-working office (Visual Identity)

University 
Deakin University, Geelong VIC
Assignment
Creating a visual identity for a creative co-working office in Geelong.
 
Concept
Nest is a co-working space that nurture and breeds creativity through a bold, fresh and inspiring space. The name comes from a bird’s nest, just like a nest sits on top of a branch overlooking its surroundings, so does the office space, situated on the second floor. 
 
A nest relies on the materials used to construct it to keep its structural integrity, just like an office space relies on the individuals within it to keep it together. The artists working in a Co-working space is there to learn, grow and practice their craft, just like a baby bird is in the nest to receive nurturing.
 
nest - Co-working office (Visual Identity)
Published:

nest - Co-working office (Visual Identity)

Visual identity for a Co-Working Office

Published: