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Brastemp New Generation

Brastemp is the most well known brand of home appliance in Brazil. In 2018, they launched a whole new
generation of products focused on performance, technology and design, setting a new standard for their segment
in the market.  Based on visual content, the marketing strategy required a consistent visual strategy capable of reinforcing all the intangible values of new generation products. Once again, we were responsable to develop not
only the visual language, but a production pipeline capable of scaling the entire line up, with more than 18 skus, delivering more than 500 original visual content assets to all Brastemp channels. Here you can see a compilation
of some of the main assets we produced.

Director: Cássio Braga
Client Manager: Daniela Sotisso
Producer: Vinicius Klein and Lívia Gregory
Art Directors: Cássio Braga and Bruno Closs
3D Artist: Mica Cruz (supervisor), Jefferson Dallest (supervisor), Fagner Nogueira, Guilherme Moura, Luan Pinto, Daíze Cena, Josemar Queiroz, Cleiton Soares and Ismael Ramos
3D Animation: Carlos Kulpa (supervisor), Everton Rodrigues and Ricardo da Rosa
Video Post-Production: Carlos Kulpa, Daniel Rocha, Diogo Modesto and Rodrigo Tavares
Still Post Production: Aline Freitas (supervisor), Fernando Rohde, Daniel Zimmer, Rafael Paginni and Filipe Heinen
Scripts: Ricardo Soletti
Food Photography: Otávio Castedo
Food Stylist: Duda Pedoni
Sound Design: Croácia
Voice: Phil Miler   
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Brastemp New Generation
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Brastemp New Generation

Brastemp is the most well known brand of home appliance in Brazil. In 2018 they launched a whole new generation of products focused on performanc Read More
149
2.3k
1
Published: