If life gives you an apricot, a strawberry, a raspberry and a plum, make a video about it. Add some nice illustrations, some lively music and you might end up with something like this.
In order to support three different proportions, we decided to
build all scenes in a 1:1 ratio. This way we could simply cut out the desired format.
Many thanks to SirMary AG and Hero Schweiz for letting us join this great project.
STILLS
PRODUCTIONFRAMES
STORYBOARD
3D MODELLING, SHADING AND ANIMATION
2D ANIMATION OUTTAKES
MAKING OF
CREDITS
DIGITAL PRODUCTION
DELI Hamburg / DELI Berlin
DELI Hamburg / DELI Berlin
PRODUCER
Christoph Stingel
Christoph Stingel
ART DIRECTION
Henrik von der Lieth
3D
Sebastian Bunzel
MOTION GRAPHIC
Henrik von der Lieth, Darius Dettlaff, Jörn Lindner
Henrik von der Lieth, Darius Dettlaff, Jörn Lindner
SOUND
DELI Sounds
DELI Sounds
AGENCY
SiR MaRY AG
CLIENT
Hero CH
Hero CH