GEMS BURST
When two iconic brands - Unilever - Kwality Walls & Cadbury - Gems come together, there has to be a reason for the creation of a memorable and impressive visual. This was brief with which we were approached by DDB Mudra and Unilever. We had to keep the Gems brand appeal for its colored marbles and that of Kwality Walls for its smooth flow of ice cream. We started working on CG swirl, packshot, Gems and combined all together to make for one Key Visual. Some images, help in impact purchase, this one was surely one of them.
CREDITS
Client - Unilever
Agency - DDB Mudra
Production - Subak Patwardhan , Shekhar Doshi
CGI Lead - Subak Patwardhan
3D Modeling - Jigar Patel
Dynamics & Simulation - Mahesh Patel
CG Lighting - Subak Patwardhan
Creative Retouching Artists - Vasudev Ghadi
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info@cravingdigital.com | ++91-9769878008
