In this campaign, the acute problem of overfishing of the oceans is addressed and serves to educate. The idea of the campaign is to compare empty oceans with exaggerated situations from everyday life - according to the statement:

„A Sea Without Fish Is Only Water“

The motifs support the respective claim by displaying the designated scenarios. This campaign is posted as part of a term paper.
Concept and art direction come from me.

The following claims have been developed:

„A Gallery without Art is only a Room“

„A City without People is only a Landscape“

„A Street without Cars is only Tar“

A Sky without Stars is only Darkness”