JT JAPAN AUTO SALES - LOGO AND BUSINESS CARD DESIGN
The process of designing colour starts with briefing out company's basic information, core values, target customers, etc, following by mind mapping important elements and characteristics in order to come up with drafts.
Four designed and coloured logo options to be reviewed by clients.
Final logo is a combination of the company name with the illustration of car wheels with two main chosen colours are gold (gradient yellow) and silver (gradient grey)
This design emphasises not only the name of the company but also shows clearly the purpose of the business, which is to sell vehicles. The wheels are for transportation meaning, however, its gold colour also depicts sunrise as the symbol of positivity and a brand new start.
Logo on black background & white background
Business Card the front and the back
