ORIGAMI AERATOR
Tasked with creating a print ad to get Singaporeans to realize the importance of saving water, my Copywriter and I took it one step further. We put a solution right in their hands and turned awareness into action.
WINNING PRINT AD
MediaCorp Young Creatives Competition 2013 for WWF and Asia Water Week
(Entered competition as Art Director)
CAN YOU SAVE THE WORLD WITH A PRINT AD?
The earth is down to its last 1% of usable water.
This print ad helps make sure you don't waste a single drop more.
Cut out the printed aerators below and attach them to your faucets to reduce water consumption by 50%.
With a little effort, you can help give us a future with clean water in it.
