Getxoarte. Branding
Getxoarte is a well-known festival of the emerging arts held in Getxo since the 1990s. After a long walk under a yearly Salone format we were reached by the city council to help them transition into a scattered art and mediation programme based on three major concepts: to provide citizens with spaces for critical thought, to build a professional network of contemporary creatives and artists and to stablish the ground for a beta culture that could help the city's artistic formats rethink themselves.

We developed a strong yet open graphic system and brand guidelines that could enable multiple agents to properly understand and rethink the necessary aspects of the visual identity.

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Creative direction and design:
Eider Corral

Illustration & animations:
Happyending Studio
www.happyending.studio


Curator & editor:
Eduardo Hurtado

Photography:
Olga Ruiz
www.olgaruiz.com
Getxoarte. Branding
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Getxoarte. Branding

Branding para el programa artístico Getxoarte. Nueva identidad visual, campaña de comunicación y colección editorial para el festival en su nueva Read More
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