Despite the almost universal takeover of social media, email is still a vital part of customer interaction and marketing. Below are a selection of retail, team sales and system emails used by theGAAstore.com to keep in contact with customers.

Back to School bottle and school bag offer. Movement of the bags and copy is used to encourage the recipient to stay in the email long enough that they click through. Added value is also created by displaying relevant promotions and product launches relating to the audience below the hero image.

Animated Gifs used to good effect to bring life to clean and straightforward artwork with a simple message and offer.