The main task in this project was to create the new logo and corporate identity for the new electric cars of the brand Nissa E-mobility. It was made a historical study and a morphological study of the logos of the brand Nissan through its history in order to create the next generation of brand communication. Therefore the new logo maintains the visual language of its predecessors but evolved to face the future of mobility: the E-Mobility of electric cars. The purpose of this project was to participate in the design competition for the new design of the Nissan brand.