Punk flowers is a flower shop in St. Petersburg for those who want to give flowers (or feelings) not according to the rules or schedule. The slogan of the project is «К чёрту повод» which means “F*ck the reason”.

Our task was to create a logo and identity. We were inspired by the punk culture of Britain, and we did not hesitate to identify blue and red as the main colours. The letter "K" in the logo turned into an iroquois or a thorn that eventually merge. We also made a photo shoot where a confident middle finger was used for the post cards.
Design Studio: Red square me
Art Direction: Alexander Ivanov and Polina Ivanova
Design: Alexander Ivanov and Polina Ivanova
Photography: Polina Ivanova
Client: Punk flowers
Year: 2019
Type: Branding, Photography
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Punk flowers
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Punk flowers

4
49
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Published: