Blaze and the Monster Machines
Ready, Set, Go! Campaign
Ready, set, go! with Blaze and The Monster Machines campaign introduce the preschoolers to the exciting world of Science, Technology, Engineering and Maths in a fun and engaging way. The 360 campaign’s 4 pulses have been pre-determined: BUILD, EXPLORE, TRANSFORM, and COUNT.
The key success of this campaign is the local implementation and alignment between platforms as TV, digital social media, on the ground, retail.
