普通洗衣液瓶由于需要盛放很多容积的洗衣液，因此无论是搬运还是使用，都给人体积庞大和厚重的体验，尤其是对于大多为女性的用户来说，会带来不少困扰。我们设计的这款立白天然皂液瓶，设计了对称的两个把手，同时把手内部也可以盛放液体，让瓶体在容积不变的情况下，显得更加轻巧，并且，用户可以从左右任意方向拿起一个把手倾倒液体，或者两手分别抓住两个把手的任何一段，捧起瓶子。 双把手配合双嘴设计，让倒液不再成为一个固定方向、固定姿势的动作，解放人的操作习惯。
设计上突破性地采用采用对称式设计，在一个椭球体上通过切割达到对称的双把手瓶体，让其在市场上单把手非对称设计的洗衣液产品中脱颖而出。也同时具有更好的易用性和使用体验。
With the dual handles, users can hold and carry the bottle around with both hands. This is very useful to those who need help to complete the lifting and pouring action during the laundry ritual. The handles are quite large so they fit different hand sizes regardless of where customers are from. In addition, liquid can be stored in the handles so the bottle looks smaller but also carry the same volume as the current model. Beside, the dual handles are matched with the dual nozzle design so the pouring action is no longer fixed in one direction fitting everyone's habit.
The containers is symmetrical and the shape is taken from a rugby ball which material is cut off from both side to create the dua handle for gripping. Unlike the traditional single handle design, this is definitely a ground breaking solution for the laundry liquid market and brings out brand new experience to the users. In order to increases the visual communication impact to the customers, there is a bright green informative sticker locates in the middle so it stands out from the shelf in the retail store. The choice of colour also fits with the fact that the liquid is natural and eco-friendly.
