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    Cairotic is a lifestyle brand owned and designed by KG (Kurian Ghoting). My task was to design a fashion line for the brand. The project was supe… Read More
    Cairotic is a lifestyle brand owned and designed by KG (Kurian Ghoting). My task was to design a fashion line for the brand. The project was supervised by Jochen Braun. Read Less
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During her time in Cairo, Cinky, the character from the lifestyle brand 'Cairotic' noticed the crazy amount of kitsch that is all over this chaotic city and found that quite attractive. As a graphic designer, Cinky decided to document some of these things and present them in her own fresh style.
 
Cinky described part of her crazy Cairo experience as looking into a kaleidescope of kitsch, and used her own images to create these graphical motifs that give the impression that one is looking into a kitsch kaleidescope.
 
 
 
 
 
 
 
The following are some concept trials and moodboards for the same project before choosing the final
'Kitsch Kaleidescope' concept.