This is a master's degree project, the idea was to create the branding for a new TV channel targeted to young adults and teenagers, being MTV a direct competition. 
The concept for the logo and the branding was magazine letter and paper rough cutouts.
Logo 2D
Logo w/ Shadows
Bumper
Break Bumper
Seasonal (Summer) Break Bumper
Seasonal (Christmas) Break Bumper
Promo ending
On screen Graphic ( Bug ) appearance
Next Coming
Loner Third ( Chyron )
Now
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Owner

Now

Branding an applications for a youth TV channel Branding y aplicaciones para un canal de TV juvenil Branding per un canale di TV per giovanni

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