STYLEFRAMES / Eastern Conference
In order to get as close as possible to the aesthetics I wanted to incorporate in my video, here is a series of styleframes that you can find in the trailer. The beginning of the music is slow and harmonious, it was necessary that my 8 teams in the East be presented in a gentle way. Slow camera movements, as well as some rotations, added this magical side. It goes up in crescendo until it reaches the Western Conference part.
Made on Photoshop, animated and composed in After Effects with Element3D and Premiere Pro for the editing.
Style Frames / Western Conference
On this part, the music gets out of control and the rhythm accelerates. It is a way to highlight that in the West, teams play more ferociously and harder. My personalization of the teams was therefore to be felt regarding the artistic direction level.
Music: The Way - Zack Hemsey
Typeface: Oswald / Apex Mk2 by Jeremy Nelson - jeremynelsondesign.com
All clips and logo are property of the NBA and its owner teams. The music in this video belongs to its rightful owner/s. No copyright infringement is intended, for both the clips and the music