Photographer Laramie Carlson asked that I design him a new identity. The logo was inspired by a camera lens; and the black and white color scheme is symbolic of the sharp, high-contrast photos that Laramie takes. The last unifying element was a hyphen, which was placed at specific, proportionate intervals as a play on the word "grapher".
Project Scope
Identity, Graphic, & Print Design
Art Direction
Identity, Graphic, & Print Design
Art Direction
Project Details
Freelance Project
2010
Freelance Project
2010
