In the product development area of ESTRA, we developed a new line of waste bins designed to be a durable product which can withstand a high traffic use and at the same time has a modern and aesthetic appearence making the bins perfect both for households as for industries. The use of IML (In-mould labeling) technology gives the product great versatility as it can be "dressed-up" in an infinity of ways.
Designers: Juan David Guerrero (Estra), Natalia López (Estra) and Andrés Macias (Emotivo)
www.estra.com.co
Protoypes and mockups
Testing prototypes with users in real contexts.
