Purrson - UI/UX Project
Purrson is an app designed as a solution to a major issue that exists on campus at our university; the animosity of students towards the cats roaming on campus grounds.
Identifying The Problem
The initial goal of this assignment was to identify an issue experienced by the various stakeholders present at the university, and provide a UI/UX based solution to this issue.
My group and I listed down a plethora of issues, but one noticeably stood out from the rest.
The cats on campus.
We quickly realised that this was a pressing matter as everyone in the group either shared this sentiment, or directly knew someone that did. From people that were concerned about the hygiene levels of the overabundance of cats on campus, to those that were worried for the safety of the cats, to those that just wanted them all to be kicked out, almost everyone we spoke to had strong feelings about our feline colleagues.
Stakeholders & The Holistic Problem
Next we spoke to students, teachers, the domestic staff, the admin staff, canteen staff, etc. and found three main stakeholders that were the most effected by the presence of the cats on campus. We interviewed them and noted down their pain points, drawing up a holistic view of the problems they were experiencing in their day-to-day at the campus.
Once we had interviewed the stakeholders and gathered insights regarding their pain points, we sorted the problems into challenge statements and then brainstormed possible solutions for each one.
After voting for the top ideas for each challenge statement, we positioned the ideas on a matrix that would help us identify how easy or difficult to implement and how high or low of an impact would each idea have. This allowed us to figure out which ideas needed to be focused before moving to the final stage of execution.
With our ideas and solutions finalised, the group moved on to designing the wire frames for the app; Purrfect. A platform designed to manage the cats on campus and to improve the people-cat relationship overall.
(No cats or people were harmed in the making of this project.)