Rebranding Pluck摘星阁, an influencer talent rep company in Shenzhen, China. Pluck encourages and celebrates women’s empowerment, independence and confidence. Created custom logo, icon and brand strategy to reflect Pluck unique identity.
I started my process from "Golden Ratio". It is a mathematical ratio that seems to appear recurrently in beautiful things in nature as well as in other things that are seen as “Beautiful”. Pluck is not as an influencer talent rep, but also promoting that all girls are beautiful the way they are.
Brand Identity | Collaterals Design | Logo Design
