IMC / Integrated Marketing Communication is an integrated communication planning concept that introduces added value from a comprehensive plan that evaluates strategic roles from various communication disciplines.

This presentation is designed by UC VCD / 2016 students:
Jessica Ayumi 2031602
Edward Gunawan 20316016
Ferdinan Linardi 20316029
Almas Sharfina 20316037

As a semester final assignment for VCD3 courses which aims to design a series of integrated communication concepts for Ciputra University to the international market.