A generation of stars did not happen by accident. MTV gave them the big stage and let their risk-taking and self-expression shine. More specifically, since 2009 MTV has helped starting artists launch their careers with MTV Push. Each month, MTV has identified the next best thing by choosing a Push artist and putting them on the biggest stage possible. Past Push artists include the greats, like Justin Bieber, Ke$ha, Shawn Mendes and Ariana Grande. MTV is proud to say we gave these artists a home, a platform and supported them throughout their rich careers.
Client: MTV World Creative Studio