The definition of a breakthrough.
Tribridge surveyed the enterprise software market and noticed a pattern developing. Everyone was saying the same thing in the same way. The landscape had gotten stale. Ahead of one of their most important selling seasons, Tribridge would have to redefine their message to break through
the noise.
the noise.
Experiences for Mankind developed a campaign—codenamed “Project Next”—that compelled audiences to visualize “What can be. Done.” Building on the existing Tribridge brand, our team introduced original illustrations and color explorations to deliver a fresh, re-energized expression of the company’s key offerings. Confirming “Project Next” as a success, Tribridge deemed it their favorite campaign to date.
Illustrating the complete picture.
With sights set on C-suite and director level audiences, Experiences for Mankind launched a multi-touch campaign complete with display ads, landing pages, drip emails, event installations, social media, and printed sales collateral.
A roadmap for every possibility.
Our team even supplied a campaign playbook to ensure consistency across any additional elements, especially those developed outside the agency.
