We were contacted by The Brand Nursery to create visuals for the ultra-limited Pininfarina Battista – “The world’s first pure electric luxury hyper GT”

With a tight deadline, we raced with the high speed and precision befitting the subject to complete the images for the car’s acclaimed world premiere at the Geneva International Motor Show. Collaborating in real time with the agency and the car designers in Italy, we developed the brief and created a full suite of images in CGI conveying the excitement of the Battista -  the most powerful road-legal car ever designed and built in Italy and the first with zero emissions.

Take a ride through how we did it in the Making-Of here: 

Client: Automobili Pininfarina
Agency: The Brand Nursery
Agency Director: James Acton
Creative team: Simon Bradley, Phill Capewell & Geoff Crumack, Julie Richardson 
Client team : Lynn Dorward-Benn

CGI Artists: Carlos Pecino, Kristian Turner, Anna Toropova / Recom Farmhouse London
Post Artists: Pepê Alram, Aljaz Bezjak, Maria Luisa Calosso, Riikka Eiro, Kate Brown /  Recom Farmhouse London

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More work at recomfarmhouse.com and our blog madlove.net.

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