UBER EATS - Paid media 2017 intrim re-braning
More colors, more flavors, more delicious.
With the launch of the new Uber Eats brand identity, we needed to update and align creative assets across all digital touchpoints, as well as deliver a fresh batch of creative assets for the quarterly refresh.
We created several visual concepts, which went into A/B testing and messaging was aligned to five benefit claims. Creative assets and copy are localised for over ten countries and languages.
Worked with Ben Blench (freelance copywriter) to produce these fun assets.
