How might we use design management to improve social engagement among baby boomers to build a healthier and happier community?
Problem Statement
Once people grow old, they lose their dignity and feel isolated by society. Their engagement in society becomes minimal. Boomers are less likely to participate in community or religious organizations than were their counterparts 20 years ago. They are less likely to be married. They talk with their neighbors less frequently. They report fewer meaningful interactions with their spouses and partners than did previous generations, and they report weaker ties to family and friends.
Opportunity Statement
This brings in a need to engage baby boomers and make them a vital part of the society by socially engaging them with their family, friends and the community, leading a
